What’s the DJ party machine? A massive mini Hi-Fi setup that can deliver bone crushing bass, an innovative, yet simple way of controlling multiple playlists coming through various devices and can set the mood alight with some party lights. That’s what Philips is pitching it as – A DJ-like mechanism for a non-DJ. But at Rs 35,000, is it worth the price? Read on to find out.
DESIGN
With its brash, in your face ‘I love bass’ design, the DJ party machine is devoid of any class; it’s a massive plastic gorge. Of course most of this heft comes thanks to the 300 RMS output that gets churned out of its twin woofers, mid-range radiators and tweeters. On top, Philips has built two faux turntables that also act like iDevice dock clamps with support for the older 30-pin connectors. That said, there are a wealth of other device connectivity options and users can choose USB or aux to both turntables. Between the turntables there is a cross-fader, which is there to facilitate the ‘DJ experience’. The turntables spin, but that’s just for effect and does not have any real function, which is rather disappointing. If one wants to scratch their music then an iPhone app is available for that purpose. There are mic inputs as well so one can start a karaoke very easily using the cross-fader.
Philips has coughed out a gamut of controls that even includes an EQ-preset, and the MAX bass dynamic compression switch. The level of nonsensical detail Philips has poured into the console design is pretty bewildering. For instance, there is a button tow switch the orientation of LCD display panel, so the user can use it like a proper DJ behind the speakers or the other way around. Now this does not work because the speaker produces an incredible amount of bass, which makes standing behind the speaker very uncomfortable.
There are some nice ergonomic touches in the design, for example the side bars extend over the actual height of the console and act like handles that can be used to lift this extremely heavy product. That said, the plastic build quality does not feel like that of a device that costs north of Rs 30,000. Considering Philips is billing this product for party environments where one can surely expect a lot of stuff breaking, the DJ Party machine feels like a fragile toy. It may look macho with it massive woofer starting at you, it may even look a tad psychedelic with it constantly flashing of blue lights, but it is not sturdy enough.
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