Maria Sharapova has a new boyfriend.
The fact that this is news tells you that she's the rare athlete who has transcended sports and gained relevance independent of tennis.
At age 26, Sharapova has turned herself into a multi-million dollar business that traverses sports, fashion, and even candy.
Sharapova made $27.1 million last year
Her latest big deal with a three-year agreement with Samsung
Last year she launched a candy company called Sugarova. It sells gum balls shaped like tennis balls, and other sweets
It was all a hoax, allowing everyone to breathe easy
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