Thursday, 19 December 2013

McDonald's Has To Get Rid Of 10 Million Pounds Of Mighty Wings

McDonald's Mighty Wings
William Wei / Business Insider
McDonald's has 10 million pounds of Mighty Wings it needs to sell soon. 
The wings, which represent 20% of the chicken wings produced for a promotion, are in frozen storage, writes Julie Jargon at The Wall Street Journal
McDonald's was "unable to sell enough," according to Jargon. 
Earlier this year, CEO Don Thompson said that the chicken wings aren't the smash success it had hoped for. 
While Mighty Wings apparently met internal targets, the item "was not strong enough to offset" weak sales trends, Thompson said on a conference call. 

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